Confused about how to balance your Web Cookie Notice compliance with your digital marketing agenda?
DPSA CAN HELP.
Under CCPA and GDPR, businesses must post a conspicuous and immediately accessible Cookie Notice, usually as a link in a Cookie Banner, so visitors can easily and fully understand what is being collected by first- and/or third-party cookies when they interact with your website/portal/app.
This is where a deep understanding of both the regulation and digital marketing technology is critical to actually being compliant – all Cookies must be identified and correctly categorized so the notice, banner and preference center accurately reflect site operations.
The DPSA team’s combination of tactical privacy expertise plus marketing know-how means we’re uniquely positioned to help you balance Cookie Notice compliance with digital marketing initiatives.